Masters of Digital Marketing Communications

This degree is designed for students to learn skills that will give them interdisciplinary skills, knowledge and strategic mindset to be a leader in any digital business and also develop advanced knowledge on how to reach customers online, leverage digital channels, design new products, improve customer experience, visualize data, manage a crisis and communicate in a corporate environment

La Trobe’s curriculum offers you to learn from real-world case studies, teachers with industry experience, expert guest speakers and work integrated learning opportunities and a diverse student cohort that will share their rich experiences and views, leading to make connections with professionals who will live and work around the world.

The future requires huge demand for digital marketing and communications experts who can drive marketing automation, search marketing (SEO and SEM), email and mobile marketing, online advertising, social media, big data and user experience design.