MSC Business Analytics

This Business Analytics two years program is designed for students who may want to solve business problems using quantitative data analytics. Organizations today recognize that data analytics is a critical competitor to survive in the new era of Big Data and Artificial Intelligence. Businesses now have vast amounts of data from traditional services such as sales and operations, but also, more recently, from social media and internet that has created volumes and variations of value data for very large businesses, so successfully named as the Big Data era.

Mining data and gaining an understanding of the importance of business is an important process from moving raw and seemingly misleading data, to a systematic understanding that supports evidence-based management. For example, separating free text messages from consumer ideas about a particular company's product into positive, neutral, and negative emotions can help a company identify potential issues and deal with them effectively.

This MSc in Business Analytics is for students with degrees that include accounting techniques such as business, management, mathematics, physics, and others, who may be interested in using many analytics in business, including commercial, governmental and non-governmental organizations. The Big Data analytics market is set to grow with increasing demand for data analytics services. This program enables students to fill in the gaps in their business analytical skills and to be ready to contribute to this exciting and growing data-driven economy.