Bachelors in Advertising and Marketing Communications

University of Bedfordshire is offering Bachelors in Advertising and Marketing Communications, an educational path grounded firmly in business practices. The course is authorized through the Chartered Institute of Marketing (CIM).In your initial year, you will study with different commercial enterprise college students working on the practical business issues. You will learn about the fundamentals of Marketing Communications. At higher level, your study will become more concentrated towards your chosen interest. 

In your third year, you’ll be a career-geared up pre-expert, geared up to begin work within the advertising and marketing communications industry. You will not just acquire academic knowledge related to marketing and advertising but you will also be able to gain methods and strategies. These include digital marketing, virtual method, account and media planning. You will develop critical thinking skills necessary to provide smart solutions for the optimal profit. Develop the crucial, digitally applicable capabilities for the arena of advertising and marketing, copywriting and marketing communications, starting up possibilities in professional agencies, incorporated brand communications and client side brand management.

Gain essential work experience and focus on placement with global agencies, and develop your industrial links in the marketing industry. You can also relate advertising and marketing to finance, HRM and operations and take professional units in PR and e-Business. You will use a combination of conventional advertising and marketing along with modern tools and social platforms including Facebook, Twitter and Instagram. Examine worldwide commercial enterprise and advertising and marketing management - branding, customer behavior, distribution and competition - with professional units in advertising and marketing communications, media analysis and planning.Benefit from a path that displays the Business School’s dedication to exercise practiced based and researched informed education.