Bachelors in Advertising and Digital Marketing

The marketing industry has been altered with the aid of digital and social media revolution. From start-ups to large businesses, from social firms to charities and the general public sector, this area gives careers in an extensive variety of enterprise sectors.

University of Northampton is introducing this course at the bachelor’s level. The course is especially designed in a practical learning approach. It also offers significant guest lectures, industrial visit as well as working on real life projects with actual advertising budgets.   You will be able to work in the brand guidelines, logo guidelines, frequently appointing suppliers, like photographers or layout agencies, to deliver the project.

Middlesex University has developed this course to enhance your marketing capabilities and knowledge related to marketing and advertising. In addition to imparting excellent gaining knowledge of experiences, this course examines the essential regions of leadership in advertising and marketing agencies. A precise grounding in branding, digital marketing and public relations will underpin your career. 

You will study courses such as elements of marketing communications including interactive and e-marketing, sales promotion, marketing research and sponsorship. You will explore the theory and practice that is required to gain the employability skills. Creativity is one of the vital significance to communications, and you will be study the appreciation of creativity to permit you to recognize precise work and and additionally strategies to increase your personal innovative ability set.